Wisdom and Wit

What's happening globally in corporate affairs, communications and investor relations? The Anna Whitlam team share their insights.

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February 2018

How building empathy for the miners stopped the super profits tax

Former Minerals Council of Australia CEO Mitch Hooke, architect of the 2010 mining tax campaign, identifies empathy, credibility and integrity as the essential ingredients to the campaign’s ultimate success. In considering the relevance of empathy to the success of the campaign, we are given pause to ask, how exactly does one invite the voters of say Western Sydney, SE Queensland and suburban Melbourne to “understand and share the feelings” of an industry dominated by West Australian billionaires and multinational mining companies?

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September 2017

Marriage Equality – the communications contest

Australia’s national debate on marriage equality is heating up with ABS survey materials hitting our mailboxes throughout the month of September. At this point in the campaign it’s worth pausing and taking a look at the tactics, strategy and terrain of the combatants to see what they can tell us about communications in the modern Australia.

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August 2017

Fake News, Reputation and the NEW Corporate Communications Battle Ground!

As the fall-out from the last US election continues to plague the White House, the term “fake news” has now well and truly entered the global lexicon. And far from politics being its sole province, my recent trip to the US reinforced the significance of this phenomenon in the world of professional corporate communications.

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February 2017

The corporate affairs function in a time of global change – insights shared by the President of the Asia-Pacific Association of Communication Directors

I recently had the pleasure of hosting Pierre Goad, Group Global Managing Director & Group Head of Employee Insights and Communications at HSBC at a networking breakfast for senior corporate affairs practitioners here in Melbourne. Pierre is also President of the Asia-Pacific Association of Communication Directors (APACD), an organisation that Anna Whitlam People is a huge supporter of.

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November 2016

The role of reputation management in corporate turnarounds: Insights from NBN CEO Bill Morrow

It’s rare in Australia to meet a CEO who has been sought out around the world for his ability to transform companies – largely because Australia doesn’t have a high volume of listed corporate headquarters. However, we are lucky enough that our lifestyle, stable regulatory and banking system and our position as the gateway to emerging Asian markets is attracting global talent across many sectors.

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